Earlier today we discovered a discrepancy in download for iOS and Mac apps for Oct 26th. We investigated the issue and discovered this is a result of a recent change Apple made to iTunes Connect reports. We are now re-importing the correct data and will re-send any affected email reports.
The technical details:
Earlier today Apple added a new, undocumented, download type to some daily reports which was counted towards total downloads. While we are still investigating what kind data this new type represents, we are fairly certain it should not be counted as downloads, and are in the process of separating it out.
We’ve reached out to Apple to learn more about this undocumented identifier so we can integrate it into our reports appropriately, and will have a separate update about that.
If you have any questions or concerns please get in touch.