For years iTunes Connect had a limited number of daily reports it made available. First it was 7, then 14, and as of last week 30. And although Apple also provides weekly, monthly and yearly reports, looking at more coarse data just isn’t the same. Well, it looks like someone at Apple was happy last week, because that limit has been increased to a whopping 365 days. That’s 365 daily sales reports for apps and also for iBooks.
Small but important note: it looks like although the limit is 365 days, as of right now the earliest date we can go back to is November 10th, 2014 (only 176 days).
We’re in the process of importing every available report, so everyone who signed up after 11/10/14 will be able to go back further than 30 days in daily view.
Importing historic reports should not change your all-time totals. Those totals take into account all available report sets.
If you are on a paid plan this will all happen automatically. If you are not, we highly recommend syncing all of your linked iTunes Connect accounts to get all of that historic data. No rush though, you can now take your time.